Your Daily Dose of Digital Marketing Insights

A Simple Way to Analyze PPC Data and Improve Performance

You've entered the PPC advertising game and seen some results...Now, you want to scale. And how do you do that? By looking at your PPC data and identifying areas for improvement...A straightforward process. Then, you go online and read one of those comprehensive guides on PPC analysis. You need to pull a bunch of key […]

PPC Advertising: Answering the Most Common Questions

PPC advertising is one of the most popular marketing strategies utilized by all kinds of businesses. You probably already know that, and you need more information before allocating part of your budget to pay-per-click ads. If I'm correct, you've landed on the right page. This isn't a PPC campaign management guide...It's a list of the […]

PPC Campaign Management and Optimization Guide for Better ROI

Struggling to see a good return on your PPC ads? If that's the case, you've realized the importance of effective PPC campaign management and optimization...You want to know the process. In this guide, I'll show you what we do at Ernst Media to get all those great client testimonials. Every step we take to develop […]

Organic Vs Paid Traffic: How to Drive More Business?

I'm sure you understand that online visibility and website traffic are mandatory for any business nowadays. Your question is, what's the right digital marketing strategy? Should you focus on search engine optimization or PPC campaigns? Or perhaps split your marketing efforts equally between paid and organic traffic? I've been helping businesses with organic and paid […]

How Educational Content Marketing Improves SEO Strategies?

Content marketing and SEO have always worked well together...but with the recent Helpful Content Update, Google made one thing crystal clear: Providing valuable insights for your target audience is the way to get organic traffic from search engines. And that's where educational content comes into play. In this blog post, you'll see: How educational content […]

SEO Not Working? The 5 Most Common Problems We Found

So, you've been investing time and money into SEO, but it doesn't work...Something keeps your website off search engine result pages. I'm not sure if that's going to make you feel any better,'re not alone! Google's core updates significantly changed its algorithms and ranking factors over the last 9 months. Search engines no longer […]

3 Reasons NOT to Hire an SEO Consultant for Your Business

Let me clarify. I'm not saying you should never hire an SEO Consultant! Not at all. In fact, we often consult for businesses that have internal teams or at least a dedicated SEO specialist. We prepare SEO strategies and guide them through the execution. They do the heavy lifting, which keeps their cost down, and […]

4 Key Elements of SEO for Service-Based Business

Running a service-based business and looking for ways to enhance your SEO strategy? You landed in the right place. My team and I have been helping people with search engine optimization for two decades...From companies in highly competitive industries to local SEO. Plus, running a digital marketing agency is also a service business. Now, if […]

How to Tell if Your SEO Company is Working in 3 Easy Steps

Nowadays, everyone consults with search engines before they spend money on something. You understand the SEO benefits for your business. You hired an SEO agency and want to see if they're doing a good job. If you do a Google search, you'll discover many ways to measure SEO performance. But if you have to learn […]

The 3 Actual Benefits of SEO for Your Business Growth

Hey, I'm glad you landed on this page, and you should be, too. You saw all those article titles in the search results, right? I'm talking about the 8, 12, 15..."Benefits of SEO". These posts contain valuable info on how search engine optimization can grow your business. However, there is also plenty of fluff. To […]

Start-Up to Success: Lessons Learned in Scaling an Agency

Leading and scaling an agency is no small feat. The journey is filled with ups and downs, and the need to adapt and grow is constant. As the founder of Eyeful Media has stated, a fast-growing creative agency, they've experienced the challenges firsthand. In this blog post, I'll share the valuable lessons they've learned along […]
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12402 N. Division St. PMB 185 Spokane, WA 99218
Phone: 509.903.9414
Email: [email protected]

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