Blog · PPC

Insights from our team.

Everything we've written on ppc. Specific, from real accounts, refreshed when the platforms change.

PPC

PPC for Ecommerce Explained in Simple Terms

Looking for ways to boost sales and scale your business? This straightforward guide on PPC for eCommerce explains all you need to know in simple terms.

Evan Ernst · Updated November 2024 · 7 min read
PPC

Google Local Service Ads: 4 Key Facts You Must Know

Google Local Service Ads are very effective for generating qualified leads. I share 4 key facts you should know about LSA.

Evan Ernst · Updated July 2024 · 5 min read
PPC

Growing a Home Services Google Ads Account

We are taking an in-depth look at the growth of a Google Ads account of a small family business called Dependable Painting and Remodelling.

Evan Ernst · Updated July 2024 · 5 min read
PPC

How to Split Test and Get More Out of Your Ad Campaigns

Split testing is comparing two versions of an ad or landing page to see which one performs better. Here is how to split test.

Jennifer Phillips · Updated July 2024 · 4 min read
PPC

PPC Audit Checklist and Results from Real Ad Account

See the PPC audit checklist we used to evaluate a real Google Ads account, what we discovered, and how it can improve the ad campaigns.

Evan Ernst · Updated July 2024 · 5 min read
PPC

PPC for Small Business: 5 Tips for Bidding on a Budget

Yes, PPC works great for small businesses. See how to achieve better results with each campaign when bidding on a budget.

Evan Ernst · Updated July 2024 · 5 min read
PPC

What is Yep and how can you utilize it for your business

There are a few search engines in the world that are responsible for how we view the World Wide Web. Between Bing, Yahoo, and of course the giant Google…

Evan Ernst · Updated July 2024 · 5 min read
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